It was Angelina Jolie who first brought into focus the plight of 276 kidnapped Nigerian schoolgirls.
And on Thursday, Anne Hathaway took to the streets of Los Angeles to raise awareness for the cause.
Grabbing a megaphone, the 31-year-old took up the cry and rallied the crowd that followed her.
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Getting involved! Anne Hathaway, 31, joined a rally to campaign for the release of 276 kidnapped Nigerian schoolgirls in Los Angeles on Thursday
Joined by husband Adam Shulman, Anne brandished a heart-shaped placard towards cars on one of LA's busy streets.
The sign read 'Bring Back Our Girls,' referring to the 276 schoolgirls recently kidnapped by an Islamic terror group known as Boko Haram or Western Education Is Sinful.
Clearly having put careful thought into her message, the Les Miserables star accented her outift with African-inspired patterns on her scarf and shoulder bag.
Support: Anne was joined by husband Adam Shulman and the pair held placards appealing for the return of the kidnapped girls
Doing her bit: The Les Miserables star was raising awareness for the Bring Back Our Girls campaign
And it's not just Anne who is trying to put the fate of these young girls in the spotlight.
While in Paris promoting her latest film Malificent, Angelina Jolie told Agence France-Presse: 'The kidnapping of these young Nigerian girls is an unthinkable cruelty. Sadly, of course, there is real evil in the world. You watch the news and you see all of the people suffering and so much cruelty.'
Kim Kardashian described the situation as 'heartbreaking' and posted an Instagram picture detailing the issue, while her sister Kourtney and their mother Kris Jenner also tweeted in support.
Comedienne Amy Poehler and British singer Leona Lewis shared pictures of themselves holding signs baring the now popular hashtag '#Bring Back Our Girls.'
High profile pair: Anne even dressed the part, accenting her outfit with African-inspired patterns on her scarf and shoulder bag
Sending a message: The actress grabbed the megaphone and roused the crowd that rallied behind her
TV presenter Alexa Chung scrawled the message in lipstick across a mirror as a show of solidarity.
Even Michelle Obama took to Twitter, sharing a picture of herself holding up a piece of white paper with the words in bold black letters.
However, although praised by many, the First Lady came under fire for the gesture, with some branding her move frivolous.
One Twitter follower tweeted: '@FLOTUS Nice. Are we doing anything as a world-wide community besides all this sign-holding?'
Moved to action: Anne isn't the only celebrity to promote awareness of the children's plight
Appeal: Kim Kardashian shared details of the campaign, saying: 'Heartbreaking! Let's all raise awareness!'
While another wrote: 'If only @FLOTUS knew someone influential that could help … she wouldn’t be only posting hashtags.'
And KRAB posted: '@FLOTUS because holding up a sign for a twitter picture is really productive towards getting them back…'
Meanwhile, the inspirational 16-year-old activist Malala Yousafzai also tweeted an image of herself and described the girls - who will likely be sold into slavery - as her 'sisters.'
She has launched a fund to support Nigerian organisations that continue to educate girls.
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Powerful message: Even Michelle Obama has tweeted her support for the campaign
Bring back our girls! Leona Lewis (L) and Amy Poehler both took to social media to raise awareness
'Heartbreaking:' Kim and Kourtney Kardashian were joined by their mother Kris Jenner in tweeting about the issue
Writing on the wall: Alexa Chung scrawled the message on a mirror in lipstick to garner attention